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Why Your Business Needs a SWOT Analysis (and Free Templates)
Category: Brand Documents, Brand Strategy, SWOT Analysis
A growing company conducts a SWOT Analysis or SWOT Analysis with Action to develop a “road map” for improving business or launching a new product. -
Should You Say Goodbye to a Client?
Category: Customer Relationship
Here are questions to ask yourself when evaluating a client or customer relationship; is it time to say “Goodbye?” This evaluation is also helpful in profiling your ideal customer. -
How to Get and Keep Your Ideal Customer
Category: Customer Profiling
Using customer profiling to determine your ideal customer allows you to execute branding and marketing efforts for maximum efficiency. -
Campaigning…for Customers
Category: Marketing Campaign, Website Design
Executing a marketing campaign across multiple channels using consistent visual and verbal messaging builds a strong brand.
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