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Archive for the ‘Cost-effective marketing’ Category


Cheap and Easy Marketing Ideas That Work

Want to keep your business “top of mind?” Here are cheap, easy and effective marketing ideas that require minimal time, effort and little or no expense.

Infographic showing marketing mix of online and in-person activities

Are You Making the Right Marketing Connections?

Maximizing your marketing time and money is more important than ever. The right balance of: In-person + In-print + Internet = Income! More than ever, marketing requires a strategy that allows marketing dollars – and time – to be spent most effectively. The goal is to find the right mix of activities that fits the budget, and time availability, of the business owner or representative; in other words, “Getting the most bang for your buck.”

Businessweek Post: Network to Find New Clients

Where you network can make the difference between making conversation and making contacts. Here are some ideas for new places to network.

I’m an Expert! My First Article on Ezine

Marketing on the Run I’m always on the lookout for innovative and creative ways to market a business – especially if its done without spending lots of money.  Last weekend, on a run along an Orange County jogging trail, I “ran into” exactly that. About mile three, I came around the bend to find Amber […]