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Archive for the ‘Design’ Category

Infographic showing (More than) 52 marketing ideas

(More than) 52 Marketing Ideas: Infographic

(More than) 52 Marketing Ideas (Infographic). All business owners know that to stay in business, marketing is “Job #1.” Here are lots of marketing ideas to kick start your marketing in the new year and keep you inspired all year long.

Optical Illusion to illustrate marketing insanity

What is the Definition of (Marketing) Insanity?

Many businesses have marketed themselves in the same way for years. They still place print ads, recycle old brochures or count on word-of-mouth referrals. And when business doesn’t improve (or worse, gets worse), what do they do? They just do more of the same. And expect different results.

Shimokochi Reeves graphic illustration of dots for Happy Spring email greeting

Picture Bliss! Marketing with Images

Content marketing is the use of “content” – words and visuals — to market your business. Content gets you found on the internet and noticed by potential clients. Email with relevant content is particularly effective. Consider these visuals created by packaging and identity design firm, Shimokochi/Reeves. Even before the advent of Pinterest, Mamoru Shimokochi and Anne Reeves were emailing illustrated messages to promote their business.