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Archive for the ‘Online Marketing’ Category

Businessman holding package of bacon in one hand and cash in the other

Bacon Shortage: Is Marketing to Blame?

I prefer to think that the increasing popularity of bacon has been the result of a proliferation of creative uses of bacon and the corresponding exposure in social media and various marketing channels.

Infographic showing marketing mix of online and in-person activities

Are You Making the Right Marketing Connections?

Maximizing your marketing time and money is more important than ever. The right balance of: In-person + In-print + Internet = Income! More than ever, marketing requires a strategy that allows marketing dollars – and time – to be spent most effectively. The goal is to find the right mix of activities that fits the budget, and time availability, of the business owner or representative; in other words, “Getting the most bang for your buck.”

Marketing Tips Tuesday! Are You “Top of Mind?”

Marketing is constant; not by chance. A call here or there, an email once and awhile, a blog post whenever doesn’t cut it.