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Hitting Your Target…

Lately, I’ve been following a series on PBS’ Masterpiece Theater called Downton Abbey.  Set in England around 1912, the show follows various characters living at Downton Abbey, gentry and servants alike, as they deal with the changes being wrought by post-Victorian times.  The earl contemplates succession, his daughters explore women’s rights and risqué fashion and a female servant is […]

Lately, I’ve been following a series on PBS’ Masterpiece Theater called Downton Abbey.  Set in England around 1912, the show follows various characters living at Downton Abbey, gentry and servants alike, as they deal with the changes being wrought by post-Victorian times.  The earl contemplates succession, his daughters explore women’s rights and risqué fashion and a female servant is secretly training to become a secretary. 

In one scene, the would-be secretary receives a rejection notice and is ready to give up. But the earl’s daughters counsels, “One rarely hits the bulls-eye with the first arrow.” 

The earl, his American-born wife, their daughters and the servants are all faced with change and are trying to adapt.  Whether it’s the dowager princess stepping aside for new medicine or the arrival of the automobile, it seems that each day brings more change and challenge.  And sometimes the first attempt at change is not successful.

And in that way, some things never change. 

So whatever your change or challenge, whether you have to find a new job or want to start a new business; must move to a different state, take on new responsibilities, or meet stringent sales goals, stock up on some arrows.  Don’t give up on the first try. You may need more than one arrow to hit your bull’s-eye.

Martha Spelman provides creative marketingbranding, media relations and communications consulting to entrepreneurs and small- to mid-sized businesses.

ABOUT THE AUTHOR

Martha Spelman is a Los Angeles-based branding and marketing expert. She is the author of The Cure for Blogophobia: How to Easily Create, Publish & Promote Your Business Blog. Click to find out more about Martha Spelman and connect on LinkedIn, Twitter and Facebook.

Martha can be reached directly at: 310.266.6992 or martha@marthaspelman.com

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